Exclusive Internet Mortgage Leads are exclusive Mortgage Leads that can be purchased online. Being a relatively new phenomenon in the mortgage industry, Internet Mortgage Leads are seen to have given unprecedented freedom and flexibility to Borrowers, Brokers and Lenders. All that one has to do is to search for "internet leads". Search engines display several accredited Internet Mortgage Lead Providers just at a click of the mouse or the keyboard button.

Websites of Mortgage Lead Providers bring the Borrowers, Brokers and Lenders under `one roof. Borrowers fill up the Loan Request Forms [Leads] at the websites. Loan officers or Mortgage Brokers register themselves by quoting their lending criteria at the same websites. They browse the leads [or sometimes receive them by email by quoting how many and what type of leads that they require] and make a selection of the leads that they like to purchase. They sometimes use filters , based on the following parameters, to be more specific about their choice of leads: Credit Rating, Type of Loan required, Loan Amount Required, Home Equity, Geographic Location (State and Area Code) etc.

Based on the request, the Lead Providers sell the leads to the broker or the loan officer on an `exclusive basis. These leads cost around $20 to $40 per lead. The price depends on various factors and differs from one loan type to another and from one firm to another. Brokers can make their payment online.

Once brokers buy their leads, some websites even offer efficient, password-protected, Online Lead Management Systems for use by the broker. By using the system, the broker can customize contents, manage emails, obtain information on current interest rates, and much more. Some websites even offer sales training to brokers who are registered with the site.

Exclusive Internet Mortgage Leads are a boon to all those in the Mortgage Industry today.